Recommending different products to a certain user based on their previous search keywords or purchases can increase the user’s purchase amount.
With the help of Segmentino, you can increase the chance of selling your products by recommending them to the most suitable segments of users.
As the individuals are experiencing their journey through the funnel, you can put yourself in their path and convert users who are somehow interacting with your website into leads.
After that, by picking the right strategies and taking appropriate actions, you can turn switchers into hardcore loyals.
Segmentino enables you to create different campaigns to increase customer retention rates.
By designing Journeys and communicating with your users through different channels like web overlays, SMS messages, and emails, you can target specific segments of users based on their behavior.
This way, you will most likely get your desired feedback since you have acted based on analyzing your users’ interaction with your website.
By receiving customizable reports, Segmentino enables you to measure a variety of user-related metrics. This makes the rapid data analysis possible.
The cost of customer acquisition is not only much higher than retention marketing but also the profits they bring about are not to be compared with each other at all.
according to research, it costs five times more to acquire a new customer than to retain an existing one, while a 5 percent increase in customer retention rates could result in a spike in profits by 25 to 95 percent.
Segmentino helps you with targeting your existing customers to elicit the most possible profit from them.
You can communicate with your users across all channels they use; from SMS to web push.
This way you can be sure that they will know about every related event or campaign and they will mostly act as expected to contribute to increasing your revenues.