– Keep emails to-the-point and seducing

Sending out many emails to those users who ignore them most of the time, should be avoided. Instead, it is better to notify users with short sentences or even figures. Email Builder has various slots to deliver your message in a way, except for simple words. 

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Web Push Notification is a new and important marketing channel for e-commerce
push notification is quickly gaining popularity in e-commerce and has become a marketing channel that online stores cannot afford to miss.
Smart Push Marketing is built to help you recapture your lost sales, generate new traffic and boost sales. 

A/B Testing is a way to compare two notifications to determine which performs better. Marketers often use A/B testing to test different variations of the same message, or whether a notification with an image performs better than a text-only notification. 

Google approved an extension, that allows AMP pages to incorporate web push notifications. This is especially valuable for news publishers and bloggers, who previously have had to decide between supporting the speed of AMP pages or the audience-engagement of push notifications.